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Marine / 3D configurator

Deadrise — specification engine for boatbuilders

Every option on a boat adds kilos, and kilos move speed, range, trim, price and delivery. Deadrise makes that visible while you configure.

Deadrise specification engine showing a Calder Marine CT 72 superyacht tender in three-quarter view, with a consequences panel reading 37.4 kt top speed, 185 nm range, 1,675 kg lightship and £285,000 price, and outboard options listing their weight and speed deltas
Deadrise · Captured from the live siteExplore live
Sector
Marine
Runs on
The web browser
Built & operated by
Dawar Mustaqeem

What is Deadrise?

Deadrise is a specification engine for boatbuilders that tracks the weight of every option and shows how that weight moves speed, range, trim, price and delivery.

Deadrise is a specification engine built around the thing that actually matters in boatbuilding: weight. Each option a buyer adds carries a mass, and that mass propagates into performance, trim, price and lead time. Rather than presenting options as a flat list with prices, it shows the downstream consequence of each one. Builders are added as configuration packs — a folder of JSON and assets, no code.

What Deadrise does

  • Weight-aware configuration: every option carries a mass that propagates through the model
  • Consequences surfaced as you configure — speed, range, trim, price and delivery
  • Multiple builder ranges, each with its own vessel types and option sets
  • Superyacht tenders, performance RIBs and motor yachts represented
  • Support for supplied hull geometry alongside generated vessels
  • New builders added as a configuration pack of JSON and assets, requiring no code

How Deadrise is built

  • A weight-and-consequence model, which is materially harder than option pricing and is the reason the tool is useful
  • Data-driven builder packs, so onboarding a new manufacturer is a content task rather than a development one
  • Handling both generated geometry and hull geometry supplied by the builder

Common questions about Deadrise

What is Deadrise?

Deadrise is a vessel specification engine built around weight. Every option a buyer adds carries a mass, and that mass propagates into performance, trim, price and lead time — so the consequence of each choice is visible while configuring.

Why does Deadrise track weight rather than just price?

Because on a boat, kilos are the constraint that matters. Options change speed, range and trim as well as cost, and a configurator that only totals prices hides the trade-off a buyer is actually making.

How are new boatbuilders added to Deadrise?

As configuration packs — a folder of JSON and assets. Adding a builder requires no code, and the engine supports both generated geometry and hull geometry supplied by the builder.

Want one for your sector?

Deadrise is one of several configurators I build and operate. If you manufacture something with options, the same approach applies to your product line. Based in Birmingham, UK, working remotely.